I'd like to propose that we add messaging, plus the ability to track photos and stats to the Basic Client type. Basic Client is great for managing in-person clients. By adding messaging, it keeps our conversations with clients professional and within the app, so no personal contact info is shared. Communication outside of training sessions is crucial for building rapport and nudging in-person clients toward our more detailed online services.

Additionally, allowing in-person clients to track their photos and stats directly in the app can be a great teaser for what they could achieve with a full online and/or hybrid personal training program. These features combined can also give them a taste of online training, as well as allowing a smoother transition should they decide to upgrade.

Lastly, I personally think the workout builder and meal tracking should be exclusively for the online or hybrid training clients, not for the in-person only clients. However, the messaging feature should be an essential feature for Basic Clients.